If you plan on doing this, make sure to start the hype very early on. So what better place to unveil a product than at a well attended trade show? Product Launch: all eyes on you and your productĬonsumers know about them months or a year in advance. Then create the ad around a specific hashtag and likely attendees. VISIT US AT THIS BOOTH!”Ĭome up with something more creative than that that conveys the same thing. Make sure in these ads to target likely attendees to come visit your booth.ĭon’t just say on Twitter, “MY COMPANY IS AWESOME. You should have these ads running before, during, and after the trade show. Well think of the trade show booth as your product and consider leveraging these types of online advertisements. If you are into online marketing, you know all about Twitter, Linkedin, YouTube, and Facebook ads already, right? Social Ads: how to stand out online with your trade show displays Have something funny or a novelty that people want to take a picture with.Įncourage people to use a certain hashtag as well when posting pictures to social media afterward to get even more exposure. This is one area where you can get gimmicky and creative. Having a place for people to take pictures is a great way for people to have fun. Photo Booth: get people to take pics with your trade show booth backdrop Just remember to get contact information in exchange either through a business card drop or a sign in list. Giving away white papers at your trade show booth can get attendees coming over. So why wouldn’t it work at a trade show as well? This tactic works well in the online world, offering free content on a blog or through a white paper.
Sharing free knowledge is a great way to generate leads in the B2B world. White Paper: sharing knowledge from the ground up If you aren’t getting your brand out there, the competition won’t be worth much.
The key is to expose your brand with a trade show giveaway. If you’ve been to enough trade shows, you know that some competitions get a lot of interests and some don’t.
Have you ever been to a trade show and immediately been attracted to a trade show booth that have competitions? We have the 35 best trade show displays ideas to get attendees to your booth.Ĭompetitions: what are you doing to bring people in? So where to start and how to stand out with your trade show displays?v You need to prepare long before, have an awesome trade show booth, trade show displays, engage attendees, trade show banners, and have an action plan at the end to convert the attendees you met. Just let me know where to send it (takes 5 seconds)īut if you aren’t prepared, you’re not going to get the results you want. Let me send you a copy so you can read it when it’s convenient for you. Don’t have time to read the whole guide right now?
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